What is Page Designer and how do developers create components for it?
Suggested answer
Page Designer is a Business Manager feature that allows merchandisers to build and publish storefront pages using a visual drag-and-drop editor — no developer involvement required for day-to-day content management.
Developers support Page Designer by creating components with three parts:
1. JSON meta file (cartridge/experience/components/) — defines the component's editable attributes (text fields, image selectors, colour pickers) and their types
2. ISML rendering template (cartridge/experience/components/) — renders the component HTML using the attribute values set by the merchandiser
3. Optional client-side JavaScript — handles any interactive behaviour in the browser
Developers also define page types (in cartridge/experience/pages/) that set the overall layout structure (e.g., hero + grid + banner zones). Once deployed, merchandisers compose pages from the available component library and publish them to the live storefront without code changes.
Practice content for interview preparation; not an official vendor answer. Verify details against current product documentation.
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